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New Pantene Hair Fall Control for Stronger & more Beautiful Hair
Reduces Hair Fall due to breakage by up to 50% in 2 Months
Mumbai, 01 April 2004: Grounded in the philosophy that stronger and healthier hair leads to less hair fall, Pantene®, the World's Number One-selling hair care brand, announces the launch of Pantene® Hair Fall Control. This new category product is designed to free women of their hair fall concerns by reducing hair fall due to breakage by up to 50% within just two months, thus giving them stronger, thicker looking, beautiful hair.
Our hair is constantly exposed to damaging elements ranging from: a) mechanical factors such as combing, brushing and styling; b) chemical factors such as coloring and perming; to c) environmental factors, such as the bleaching and drying effects of the sun, pollution and smoke. This leaves the hair damaged, limp and lifeless, ultimately resulting in hair breakage.
In India, around 56% of women suffer from hair fall due to breakage, which means that at least 1 out 2 women are not satisfied with the current condition of their hair. This makes hair fall the number one hair care concern of Indian women.
Now however, women can be free from worry as Pantene has launched its newest variant, Pantene Hair Fall Control. The secret of Pantene® Hair Fall Control is its Pro-V Formula. When shampooing the hair with Pantene Hair Fall Control, the Pro-vitamin B5 penetrates deep inside the hair shaft. Its superior conditioning to the shaft aligns frayed cuticles, which helps the hair strand stay stronger, thus preventing points of weakness where it can break and fall. On the outside it protects it from damage, keeping it strong and beautiful resulting in less hair breakage and hair fall. This helps reduce hair fall due to breakage by 50% in just two months. At Rs. 51 for a 100ml. and Rs. 98 for a 200ml. bottle of Pantene Hair Fall Control, women need not worry about the problem of hair fall due to breakage, and can now feel confident that their hair will feel thick again.
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http://www.health-fitness-beauty.com/Hair-Fall.htm
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