This thread is dead, but wanted to report on my final "results":
I have used the lotion now for just shy of 8 months, 5-7 times per week (7x per week for the first 3-4 months at a minimum). I was only applying it to my frontal hairline and temple/sideburn region. Starting just before the 2 month mark, it started to make me lose an inordinate amount of hair. The hair loss continued at the same rate until at least month 6, after which it slowed down a bit (but never stopped). Now, 8 months in, the hairline areas I applied it to are legitimately 20% thinner than when I started. Being that I was applying on the frontal hairline, which was already sparse, I also lost about .5-.75 Norwood in this time due to further recession. To be blunt: I am in a significantly worse place than I was in January before I started. Keep in mind that I am 40 years old and my rate of hair loss has been consistent for many years - the only thing that changed is this lotion. It really did decimate my hairline/temples and thinned them out by 20% or so. The lotion definitely DID sprout some new hairs (about 20-30 in total), but compared to how much it made me lose it's definitely a big net loss, and aesthetically much worse than it was before I started. I've decided that I am going to continue to use it for one more month or so, but only 2-3x per week instead of 5-7x. After that I will discontinue use. I honestly can't believe that not only did this product NOT work, but it made things significantly worse. It's a frigging joke if you ask me. Sad. I'm very upset.
The only reason I still want to use it for another month or so is in case my hair cycle is unusually long for some reason and 8 months wasn't sufficient. This company should be ashamed of themselves.