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As the years go by it seems we're all becoming so much more vain.
At first I thought it was a good thing. It seemed nice that people were going to the gym, wearing jeans that were fitted, and sprucing themselves up like never before. It generally seemed like people were trying more and that it could only be a positive.
But how wrong I was.
Even today there was a news story about a woman killing herself when her boob job didn't turn out the way she expected it to. But it doesn't end there: eating disorders are on the up, steroid abuse is on the up, plastic surgery is on the up, children with anxiety is on the up, teens and adults too. Everyone is seemingly becoming sicker and sicker and yet there is nothing being done about it.
Has advertisements really done this to us? Have we all been driven to actual insanity by advertising?
Its crazy and I imagine us folk who are losing our locks know this more than anyone.
Honestly, what the f*** is happening?
I swear someday I'm going to set up a commune in a forest and ban all mirrors and beauty products.
I think the increasing attention to appearance is mostly due to the fact that technology is destroying the physical barriers that kept people safe from looks competition.
I present as proof the fact that the more the televised and shared images and videos go up in the definition and viral potential, the less bald and ugly people appear on media. It was normal to notice bald politicians on low definition tv in the eighties, not giving a damn about their appearance because the eye of low definition was slightly hiding their flaws. Today, a balding politician had his flaws televised on HD definition on a multitude of fragmented media: thus, the bald politician has quickly known his decline. Bald politicians will cease to exist in this decade.
Looks have always been important, but ugliness is more and more becoming a liability in the age of the all seeing eye of social media, virtual connection and HD visuals. Ugliness was kept hidden by the physical barriers of past communication, thus its side effects were smoother and more manageable.
Right now, appearance is increasingly intrinsically present in our work life and social life, to the point that we uglies (baldish) won't be able to hide our flaws from the cybernetic eye of society anymore. I am pretty sure we will reach a point where even a small bit of ugliness and sign of aging will ruin careers and social lives due to the fact that appearance is growing in importance.
It is worth noting that appearance is more and more becoming a competitive advantage in the business world, where competencies are similar among competing firms and the appearance of employees is the new frontier of client acquiring and premium position. While good looks do not create value per se except in some industries, bad looks in employees are starting to destroy value in a more and more difficult world of marketing and client interaction which is increasingly client driven and vis a vis interaction and service co-production are growing in importance. In this context, a bald salesman and manager is doomed, unless his competencies far outplay his appearance. This dooms all young balding man to a glass ceiling future.
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